martedì 2 giugno 2009
domenica 31 maggio 2009
lunedì 2 marzo 2009
domenica 8 febbraio 2009
venerdì 28 novembre 2008
Old memory.
sabato 22 novembre 2008
lunedì 29 settembre 2008
Postponed.
giovedì 22 maggio 2008
mercoledì 19 marzo 2008
A Global Warming Solution
Copy: Davide Rossi.
Art: Francesca Scalon.
FRONT:

"HOW FIGHT GLOBAL WARMING WITH ONE POSTCARD."
"1. Grab this postcard."
"2. Kneel down and point the long side to the bottom"
"3. Fan strongly and refresh the planet."
BACK:

"GLOBAL WARMING IS A SERIOUS PROBLEM. DON'T UNDERESTIMATE IT."
"Do something. In the right way."
Art: Francesca Scalon.
FRONT:

"HOW FIGHT GLOBAL WARMING WITH ONE POSTCARD."
"1. Grab this postcard."
"2. Kneel down and point the long side to the bottom"
"3. Fan strongly and refresh the planet."
BACK:

"GLOBAL WARMING IS A SERIOUS PROBLEM. DON'T UNDERESTIMATE IT."
"Do something. In the right way."
lunedì 3 marzo 2008
Pampero.
Copy: Davide Rossi.
Art: Alessandro Padalino.

TEN YEARS OF PURGATORY BEHIND BARS MAKE YOU WANNA GO BACK TO HELL FOR A DRINK.
PAMPERO. THE BEST RHUM IN THE WORST BARS OF CARACAS.

ON THE RING HE’S CALLED “EL DIABLO ASESINO”.
IN THIS BAR HE’S ALWAYS BEEN JUST “PABLITO”.
PAMPERO. THE BEST RHUM IN THE WORST BARS OF CARACAS.

RAMON THE BARTENDER HAS STARED DEATH IN THE FACE.
IS ALSO TRUE THAT DEATH HAS STARED RAMON IN THE FACE.
PAMPERO. THE BEST RHUM IN THE WORST BARS OF CARACAS.
Art: Alessandro Padalino.

TEN YEARS OF PURGATORY BEHIND BARS MAKE YOU WANNA GO BACK TO HELL FOR A DRINK.
PAMPERO. THE BEST RHUM IN THE WORST BARS OF CARACAS.

ON THE RING HE’S CALLED “EL DIABLO ASESINO”.
IN THIS BAR HE’S ALWAYS BEEN JUST “PABLITO”.
PAMPERO. THE BEST RHUM IN THE WORST BARS OF CARACAS.

RAMON THE BARTENDER HAS STARED DEATH IN THE FACE.
IS ALSO TRUE THAT DEATH HAS STARED RAMON IN THE FACE.
PAMPERO. THE BEST RHUM IN THE WORST BARS OF CARACAS.
martedì 26 febbraio 2008
My Animation
In these days I'm trying to use an animation software. This is my first "experiment".
IS NOT A HAT, IS MY BROTHER.
"Hey! Nice Hat!"
"It's not a hat, it's my brother!"
IS NOT A HAT, IS MY BROTHER.
"Hey! Nice Hat!"
"It's not a hat, it's my brother!"
mercoledì 30 gennaio 2008
Newcreation of the month.

Washopper has been selected as newcreation of January on
Newcreatives.com
"Newcreatives is a non-commercial database driven by the ideas of young creatives from the world of advertising. A free global online platform for young telent wishing to showcase and highlight their creative work."
martedì 29 gennaio 2008
My first commercial.
Copy: Davide Rossi.
Art: Giuseppe Pizzuto.
I was "surfing" on youtube when I found my first TV commercial. It was for Kellogg's Coco Pops Straws. There was a lot of hard work behind it and many mandatories like the nightmare song.
It's not prize winning work, but it was funny and it is my first commercial... I'll never forget it.
Art: Giuseppe Pizzuto.
I was "surfing" on youtube when I found my first TV commercial. It was for Kellogg's Coco Pops Straws. There was a lot of hard work behind it and many mandatories like the nightmare song.
It's not prize winning work, but it was funny and it is my first commercial... I'll never forget it.
martedì 8 gennaio 2008
Spoof by myself.
This is my spoof of Bravia Paint commercial. Quality is low, I know, but I'm just a poor copywrtiter.
I think I should apologize with SONY and P&G... but c'mon it's just for fun.
I think I should apologize with SONY and P&G... but c'mon it's just for fun.
giovedì 18 ottobre 2007
Corbis Forfocolor.
Copy: Davide Rossi, Marco D'Alfonso, Saverio Lotierzo.
Art: Alessandro Padalino, Milos Obradovic, Simone Parravicini, Francesca Musso.

"There is the dandruff, but nobody finds it."

"There is the dandruff, but nobody believes it."

"There is the dandruff, but nobody has the proof."
In February 2007, Corbis set a brief challenging the agencies to devise a press campaign using only Corbis shots to promote a fictional hair care product ‘Forfocolor’. With Forfocolor your dandruff doesn’t disappear but it's mimetized with your clothes.
Art: Alessandro Padalino, Milos Obradovic, Simone Parravicini, Francesca Musso.



In February 2007, Corbis set a brief challenging the agencies to devise a press campaign using only Corbis shots to promote a fictional hair care product ‘Forfocolor’. With Forfocolor your dandruff doesn’t disappear but it's mimetized with your clothes.
martedì 16 ottobre 2007
Aqualtis Washopper.
giovedì 11 ottobre 2007
I remember this radio!
Radio commercial for Nintendo DS Lite AND Brain Training videogame.
The speaker tells quikly the Nintendo DS features, and when he's finished he asks "What did I say?".
Maybe you should train your memory with "Brain Training".
lunedì 17 settembre 2007
martedì 17 luglio 2007
Do something for the climate.
Copy: Davide Rossi.
Art: Franceso Epifani.



Every year in every Leo Burnett, creatives, accounts, and all employees in the agency have to take the "Climate Survey".
"Climate" is the quality of internal enviroment influenced by worker relationships and personality.
The faces are of Leo Burnett's people in Milan.
Art: Franceso Epifani.



Every year in every Leo Burnett, creatives, accounts, and all employees in the agency have to take the "Climate Survey".
"Climate" is the quality of internal enviroment influenced by worker relationships and personality.
The faces are of Leo Burnett's people in Milan.
lunedì 16 luglio 2007
Wii'll not forget.
Copy: Davide Rossi.
Art: Francesco Epifani.

We have recreated the legendary characters of vintage videogames using post-its and we have put them in the stores and the streets of the city.
On the back of each post-it there is a message wich invites you to relive the experiences of vintage videogames downloadable with Nintendo Wii and Virtual Console.
A lot of blogs and websites around the world have talked about that. For example: here, here, here, here, here, here, here, here, here, here, here, here, here, here, here, here, here, here, here, here, here, here, here. And if you want more, look here.
Art: Francesco Epifani.

We have recreated the legendary characters of vintage videogames using post-its and we have put them in the stores and the streets of the city.
On the back of each post-it there is a message wich invites you to relive the experiences of vintage videogames downloadable with Nintendo Wii and Virtual Console.
A lot of blogs and websites around the world have talked about that. For example: here, here, here, here, here, here, here, here, here, here, here, here, here, here, here, here, here, here, here, here, here, here, here. And if you want more, look here.
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